About six months ago, I pivoted from mostly higher ed and nonprofit to public K-12 education. I had no idea what to expect, but I’ve been pleasantly surprised. It’s been great to communicate—even if only in a small way—with families on their child’s educational journey.

Over the past couple of years, I’ve had an ongoing partnership with the Center for Academic Faithfulness & Flourishing (CAFF), a relatively new organization dedicated to supporting Christian colleges and universities in a variety of ways.

After developing the brand identity, I’ve continued to collaborate with CAFF on a series of long-form academic papers, including the most recent research report, Christian College Market Profile 2025.